Ads can do good: Rory Sutherland

My friend let me on to a brilliant presentation from Rory Sutherland. Aired on CNN, Rory explains how advertising can be a force for good, especially in providing value. I had the chance to sit in on a lecture through Videan's advertising course in London - he's a vibrant presenter with a good sense of humor; and has been on the forefront of new media before I was even understood what media was. Check it out here.